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Following would be our involvement and the flow of a (“Turn-key”) project:

1. Deal Flow and Acquisition

2. Investment underwriting

3. Deal Structuring

4. Equity/debt raising

5. Coordinating the overall project and managing the relationship

6. Crafting a hotel management RFP for select companies

7. Ascona Group’s post-close possible ongoing involvement as an asset manager

Deal Flow—Acquisition Advisory:

We would seek and find approximately 12 potential targets that would quickly be narrowed down to 6 properties for a full desktop underwriting, etc.  These six properties would then be further funneled down to approximately 3 assets worthy of getting on a plane to go for site visits and evaluations.  This is a fairly typical process when searching a particular market for potential acquisitions, however also could be 8/4/2, or 10/5/3, etc. 

Included in this category:  Broker calls, obtain adequate deal flow universe, analyze/sort all deals, full desktop analysis/underwriting of the filtered list (4 to 6 assets), full blown site visits, underwriting of final prospects, and final recommendation—(would include up to 2 visits to the market place). 

Investment Banking—Deal Structure & Capital Raise:

Our work would commence once the client pulled the trigger on an acquisition target.  We would advise (as needed, or to ensure that the transaction is negotiated in a manor that debt & equity can be placed, etc.) on the negotiating and contract phase of the acquisition.  Once the property was put under contract (Letter of Intent), we would go to work in finding one or all of the following; equity, debt, mezzanine debt for the deal.

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