The ikigai concept

Essentially, ikigai is the reason why you get up in the morning.

Just as humans have lusted after objects and money since the dawn of time,

other humans have felt dissatisfaction at the relentless pursuit of money and fame and have instead focused

on something bigger than their own material wealth.

This has over the years been described using many different words and practices,

but always hearkening back to the central core of meaningfulness in life.
ikigai is seen as the convergence of four primary elements:

" What you love "(your passion)

" What the world needs "(your mission)

" What you are good at "(your vocation)

" What you can get paid for "(your profession)

Discovering your own ikigai is said to bring fulfilment, happiness and make you live longer.

The ten rules of ikigai:

1. Stay active; don't retire. Those who give up the things they love doing and do well lose their purpose in life. That's why it's so important to keep doing things of value, making progress, bringing beauty or utility to others, helping out, and shaping the world around you, even after your "official" professional activity has ended.

2. Take it slow. Being in a hurry is inversely proportional to the quality of life. As the old saying goes, "Walk slowly and you'll go far." When we leave urgency behind, life and time take on new meaning.

3. Don't fill your stomach. Less is more when it comes to eating for long life, too. According to the 80 percent rule, in order to stay healthier longer, we should eat a little less than our hunger demands instead of stuffing ourselves.

4. Surround yourself with good friends. Friends are the best medicine, there for confiding worries over a good chat, sharing stories that brighten your day, getting advice, having fun, dreaming... in other words, living.

5. Get in shape for your next birthday. Water moves; it is at its best when it flows fresh and doesn't stagnate. The body you move through life needs a bit of daily maintenance to keep it running for a long time. Plus, exercise releases hormones that make us feel happy.

6. Smile. A cheerful attitude is not only relaxing-it also helps make friends. It's good to recognize the things that aren't so great, but we should never forget what a privilege it is to be in the here and now in a world so full of possibilities.

7. Reconnect with nature. Though most people live in cities these days, human beings are made to be part of the natural world. We should return to it often to recharge our batteries.

8. Give thanks. To your ancestors, to nature, which provides you with the air you breathe and the food you eat, to your friends and family, to everything that brightens your days and makes you feel lucky to be alive. Spend a moment every day giving thanks, and you'll watch your stockpile of happiness grow.

9. Live in the moment. Stop regretting the past and fearing the future. Today is all you have. Make the most of it. Make it worth remembering.

10. Follow your ikigai. There is a passion inside you, a unique talent that gives meaning to your days and drives you to share the best of yourself until the very end. Although each of us has a different ikigai, it is always related to the search for meaning. When we find our ikigai, we are immersed in what is important to us and, therefore, feel more complete. When we lose it, we feel gloom. Ikigai sets us to the state of "flow" when we experience fun, delight, and creativity when we are fully enwrapped in life. Ikigai is our existential fuel. We need to remember to have something that keeps us busy doing what we love while being surrounded by people who love and support us.

To learn more about ikigai, follow this link.

Or read about Sam Ushio, Chief Ikigai Officer follow this link.